Model SMEs digital disruption management with business model canvas and integer programming

نویسندگان

چکیده

The Industrial Era 5.0 and the current covid 19 pandemic have made almost all large, medium, small companies including MSMEs transform by strengthening their business online to survive compete, but with development of technology intense competition indirectly many penetrate market segments that are not good for other competitors, one which is MSME sector processing products from silkworms in Pasuruan Regency. purpose this study model management digital disruption SMEs Handicraft silkworm Regency through integration approach Business Model Canvas (BMC) integer programming. results showed craft requires understanding be able optimally utilize media, especially Facebook, Instagram, WhatsApp an effort create added value created into various types variations so as increase selling price. high rate 5% at beginning its implementation.

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ژورنال

عنوان ژورنال: International Journal of Trends in Mathematics Education Research

سال: 2022

ISSN: ['2621-8488']

DOI: https://doi.org/10.33122/ijtmer.v5i2.134